The Team

Expanding into Saudi Arabia is a strategic move filled with opportunity—but success hinges on having the right team by your side. Integer15 brings decades of regional expertise combined with global experience, offering a rare blend of local insight and international best practices. Our team has guided numerous businesses through every stage of their journey—from complex company formations and regulatory navigation to successful exits and liquidations. We understand the nuances of Saudi law, market dynamics, and cultural expectations, ensuring your entry is not only compliant but strategically sound. With Integer15, you’re not just entering a new market—you’re building on a foundation of proven leadership and trusted execution.

Nick Edmunds

Founder

Nick brings a vision shaped by years of experience building and leading businesses across the GCC. His strategic leadership and commitment to excellence laid the foundation for Integer15’s unique offering.

James Pugh

Founder & General Manager

With nearly two decades of experience in the Middle East, James has successfully established and scaled multiple businesses, building extensive expertise across both the UAE and Saudi Arabian markets. He has advised and supported a broad portfolio of clients—from startups to multinational corporations—on market entry, growth strategy, and organisational talent development to help them achieve sustained success in the region.

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